The last decade has seen dramatic changes in how companies are able to raise capital from investors. Between the SEC rule changes from the JOBS Act that now allow “public offering” capabilities for private companies to technology enhancements for executing an offering – the last ten years has seen massive positive changes for issuers seeking to raise funding.

Here are three ways modern technology has changed the way companies are raising funding:

1.  Subscription Processing:  Long gone are the days of mailing out prospectus materials and managing subscription paperwork files. Modern subscription processing technology automates the investment process and automatically archives all needed documents and information. Deploying a frictionless and compliant investment process for your offering is critical and modern technology like the kind Red Rock Investor Technology has developed is a key facet to a successful offering

2.  Offering Promotion: Modern securities offerings also benefit from the ability to get massive exposure to investor prospects via social media promotion, webinars, internet based advertising, and affinity base marketing. The SEC rule changes allowing general solicitation combined with the capability of immediate and massive investor exposure provides maximum response rate for an offering.

3.  Investor Relations: Managing investors on your cap table has never been easier or more efficient due to the modern technology that is deployed for managing investor relations. Small C-Suites can easily manage tens of thousands of investors using modern technology.

Interested in raising capital for your company or project? Call us today to discuss! (720) 586-8610